PUSH MONEY

A cash incentive to a seller from a supplier to push the sales of an item. The seller may offer the buyer an incentive or discount in order to sell more items. Similar to a sales push in order to sell more stock.

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PUSH ORDERING SYSTEM

An arrangement that is made to replenish the stock after it has been sold. The stock will come from a central distribution centre that distributes to variuos centres for sale. Often the orders are pre-arranged for a set amout and volume of a particular goods or service.

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PUSH PROMOTIONAL STRATEGY

A promotional method that works by pre-stocking ordering channels to provide an incentive by flooding the market with a product. The more a product is seen the more likely it is to be bought.

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PURPLE CURVE EFFECT

A book that was written by Thayer Bennett and Jeff Kinsey. It is a strategy that is used to locate the weakest link in an organisation. This link is then made stronger and another weakest link will energe and so the cycle goes on.

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PURPORT

Meaning; import; substantial meaning; substance. Tbe “purport” of an instrument means tbe substance of it as it appears on tbe face of the instrument, and is distinguished from “tenor,” which means an exact copy. See Dana v. State, 2 Ohio St. 93; State v. Sherwood, 90 Iowa, 550, 58 N. V. 911, 48 Am. St. Rep. 401; State v. Pullens. 81 Mo. 392; Com. v. Wright. 1 Cush. (Mass.) 65; State v. Page, 19 Mo. 213.

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PURPOSE LOAN

A loan whose collateral is securites that has to follow margin rules. The returns are used to purchase other securities. AKA margin loan. Refer to nonpurpose loan.

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PURPOSEFUL TRUST

This is a type of trust that is for a purpose and objective that is specified in the trust papers. This under certain laws in certain places. This is under the jurisdiction of places like Bermuda, Isle of Man and the British Virgin Islands.

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PURPOSELY

the term used to describe something done with the conscious intent.

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PURPRESTURE

A purpresture may be defined as an inclosure by a private party of a part of that which belongs to and ought to be open and free to the enjoyment of the public at large. It is not necessarily a public nuisance. A public nuisance must be some- thing which subjects the public to some degree of inconvenience or annoyance; but a purpresture may exist without putting the public to any inconvenience whatever. At- torney General v. Evart Booming Co., 34 Mich. 462. And see Cobb v. Lincoln Park Com’rs, 202 111. 427, 07 N. E. 5, 63 L. R. A. 264. 95 Am. St. ltep. 258; Columbus v. Jaques. 30 Ga. 506; Sullivan v. Moreno, 19 Fla. 228; U. S. v. Debs (C. C.) 64 Fed. 740; Drake v. Hudson River R. Co., 7 Barb. (N. Y.) 548.

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PURPRISE L

Fr. A close or Inclosure ; as also the whole compass of a manor.

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