BUYER’S GUIDE

A publication that provides information to consumers concerning life insurance. In some states, it is required by law that the insurance company supply a copy to all applicants.

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BUYER’S OPTION

A settlement that calls for delivery and payment according to the number of days specified by the buyer.

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BUYER’S RIGHT TO ROUTING

A buyer has the exclusive right to choose which route the shipment arrives if the sale was done via freight collect. The seller must also follow the buyer’s obligations and instructions such as the cost insurance of the purchase and the routing.

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BUY THE BOOK

An order typically from a large institutional investor to a broker to purchase all the shares available at the market from the specialist and other brokers and dealers at the current offer price.

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BUYERS’ MARKET

Supply and demand is an economic model of price determination in a market. It concludes that in a competitive market, the unit price for a particular good will vary until it settles at a point where the quantity demanded by consumers (at current price) will equal the quantity supplied.

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BUY TO COVER

In finance, short selling (also known as shorting or going short) is the practice of selling assets, usually securities, that have been borrowed from a third party (usually a broker) with the intention of buying identical assets back at a later date to return to the lender.

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BUYERS/SELLERS ON BALANCE

Used for listed equity securities. Indicates that at a given time (usually before the opening of a stock market or at expiration time), there are more buyers than sellers in the marketplace, usually with market orders. See: Imbalance of orders.

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BUY-BACK ALLOWANCE

An agreed sum offered by the seller if the buyer returns (resells) the PRODUCT to him. The buy-back allowance may only be forthcoming against a replacement purchase, and so can be used to encourage buyer loyalty.

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BUYING AGENT

Also known as relocation agents or property search agents, is a term used in the UK to describe people acting as agents on behalf of a buyer and not the seller, as do traditional Estate agents.

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BUY-BACK DEDUCTIBLE

A DEDUCTIBLE on an INSURANCE contract that is eliminated through payment of an incremental PREMIUM, thus providing the INSURED with FIRST DOLLAR COVERAGE in the event of a loss.

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